Repositioned

The challenge was to reposition a brand known for its coffee filters to a new houseware market.

Services

Creative Direction
Visual Identity
Email Design
Website Design

A New Digital Presence

We created new responsive email templates and reworked the homepage, driving user engagement to record numbers week over week.

Melitta Website Design

Credits

DIGITAL ART DIRECTOR
Art Hill

ACCOUNT DIRECTORS
Elizabeth T, Marsha

STRATEGIST
Art Hill, Maggie Z, Kathleen

ACCOUNT MANAGER
Maggie Z

DESIGNERS
Art Hill, Angela W

UX/UI
Art Hill

DEVELOPMENT 
Art Hill, James M

EMAIL MANAGER
Krissy

CLIENT
Hertz Rental car

AGENCY
FKQ Advertising + Marketing